The Simply Chiropractic™  Company Team - more affectionately called "The Simply Crew" - is a body of professionals that provides strategic advice to our Simply Chiropractic locations from the perspective of their respective fields of expertise.  Simply Chiropractic™, LLC, also chose to have an advisory board in order to benefit our all of our locations by gaining knowledge and insight from our board members.

Jonathan Mastrobattista D.C.


Dr. Mastrobattista received bachelor degrees in Animal Science and Biology from Texas, and went on to Logan College of Chiropractic in St Louis to complete his doctor of chiropractic degree. He then worked in Vacaville, California, for a year before returning to New Jersey and opening a practice in 1985, where he has maintained a practice since. Dr. Mastrobattista is always striving to increase his knowledge in Chiropractic and continually attends a variety of post-graduate courses. For the last 30 years, Dr. Mastrobattista has been running his own chiropractic clinic in Bernardsville, NJ as well as being a consultant on best practices and a speaker for a number of chiropractic organizations and groups. 


Andrew Sokol D.C.

Chairman of the Board

Dr. Sokol has key experience in franchising chiropractic practices - he was one of two founders of the largest national chiropractic franchise. For Simply Chiropractic Franchise, LLC, Dr. Sokol consults in the on-boarding and development of new franchises into the system, as well as the structure, systems and methodology. 

Currently, Dr. Sokol directs an operations and marketing consulting firm.  Dr. Sokol has also owned and operated multiple successful chiropractic and wellness centers. Dr. Sokol attended Life University, where he achieved his Doctor of Chiropractic degree, and has a Bachelor of Fine Arts from School of Visual Arts (Advertising / Marketing Specialty) in New York City. 


Robert Giannini

Information Technology Advisor (Advisory Board Member)

Robert Giannini is a highly seasoned IT professional, from the Fortune 400 level with Hewlett Packard, to a grassroots level of regional business owners in his current endeavors.

After recognizing the impact that microcomputers would have on businesses and the shortage of seasoned IT professionals, he launched his own Managed Services business to fill the need. Robert has consistently been ahead of the curve in business offerings, from operating his own cloud services and data center, to offering a managed services and "contract CTO" services before they were popularized.

Robert has successfully grown his own companies, including GiaSpace, a managed services and IT projects provider in the mid-size business space.  GiaCare is a recruiting and placement business. Robert recently launched the IT concierge business, GiaVentus. Robert is a long-standing member of HTG, a peer consulting group in the IT space, as well as BNI, and performs charity work for his St. Coleman's Catholic Church in Fort Lauderdale, FL. 


tax adviser for simply chiro

Meryl Greenwald, CPA, CTC

Finance Advisor (Advisory Board Member)

Meryl has been a Certified Public Accountant since 1987 and has been employed in a number of different tax and finance fields, but she feels her best experience was working for the Internal Revenue Service and learning about tax law from the inside. This has given her insight not only to the inner workings, but the tools that are in the tax laws to help save companies and individuals tax money. Currently, she operates her own firm, M. Greenwald Associates, LLP, out of Union City, NJ, and services clients nationally. Meryl has an undergraduate Bachelor of Science from Ithaca College. 


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Dr. Marty Kotlar

Billing Compliance Adviser

Dr. Marty Kotlar is the President of Target Coding. Dr. Kotlar owned and operated a successful chiropractic practice for 12 years and multi-specialty practice for 4 years. He began his consulting career with a special emphasis on CPT coding, billing, reimbursement, documentation and compliance for chiropractic and multi-specialty facilities. Over the last 12 years Dr. Kotlar has provided valuable nationwide educational seminars and consulting to over 3,500 healthcare providers and their staff members.

Dr. Kotlar is Certified in CPT Coding, a Certified Professional Compliance Officer and a member of the American Chiropractic Association and American Academy of Professional Coders. Dr. Kotlar has written 8 books on chiropractic coding, compliance and documentation. He is a contributing author to Chiropractic Economics Magazine and Dynamic Chiropractic. He is a featured guest speaker for ChiroHealthUSA, Foot Levelers Seminars, Parker Seminars, the Coding Institute and at many state association conventions nationwide. Dr. Kotlar has taught coding and documentation courses at Parker College of Chiropractic, Northwestern Chiropractic College and New York Chiropractic College.

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Glen Davlen

Office Design and Fabrication Adviser

Beginning his career as a contractor, Glen was introduced to chiropractic offices from his wife, a chiropractic assistant. After their son's life was quite literally saved by chiropractic, they made it their mission to help chiropractic grow through their own set of skills: Davlen Design was created, with a vision to create beautiful, highly efficient working environments so chiropractors would be able to attract, convert and educate more patients toward a healthy lifestyle. And they have followed this mission for over 30 years. 

Davlen Design is the personification of top level design: with a modular system, environmentally-friendly design,  their clients' offices have efficient but patient-friendly workflows in a warm, inviting atmosphere. With over 5,000 chiropractors served, he know brings that concept to Simply Chiropractic.  


Nicole Victory

Brand and Graphic Design

Hello there! I’m Nicole, the graphic and web designer behind the Simply Chiropractic™ brand.  

From the time my dad brought home our first Mac, I was hooked on graphic design. I started a neighborhood newspaper and later a magazine when I was 8 years old, employing the neighborhood kids as contributing staff members. Designing is in my blood, and I’m so thankful to have found a career that I not only enjoy, I love!